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Instagram is a fast-growing platform and a must-have for every influencer or brand. This is because users tend to engage with posts and feeds on Instagram more than on other media. With 800 million users from all over the world, you have no other option than to improve your authority on Instagram to grow your brand. This article guides you on things you can do to optimize your Instagram profile and increase your authority and the influence of your brand.
One of the best effective ways to grab a visitor’s attention is using images to break up long pieces of content. Especially, image is a useful tool to generate a ton of traffic from image-based search engines. Unfortunately, your heavy images are also one of the main factors slowing down your page loading time because these images use up more storage on your server and take time to be downloaded from your server to visitor’s computer.