Instagram (IG) is one of the popular social media networks today, commonly used to promote products and services through appealing photos. Because of the picture-centric nature of this social media platform, many businesses use it to increase brand awareness, boost their marketing strategies, drive website traffic, and search engine optimization (SEO) rankings. 

Did you know that bad web design can affect conversions and sales? An unattractive website is reserved for a redesigned website.

Regardless of the size of your company or your industry, it is important that you take a strategic approach when redesigning your website. You should know what is not working, what are the leading web design trends, and what goals you want to achieve.

Let's take a look at some of the techniques for creating a website redesign strategy and implementing it for maximum ROI.